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This article talks about and explains some of the major queries developers have about SMTP Server. We have compiled this article with some of the prominent questions like What is an SMTP Server, [...]

This article talks about one of the major issues which has been with us since the advent of emails - Email Bounce Back. We have tried to throw light on concepts which are as basic as What is [...]

In this post we are going to present some efficient ways to collect the user data from your brick and mortar stores and get them to sign up to your online platform. This should include getting [...]

Over a period of time, the importance of IP reputation will slowly fade away, and the sender domain reputation will gradually acquire more weight when determining overall email reputation and [...]

Why would spam traps affect you? If there’s even a single spam trap in your sending list, it could affect your ability to send emails to subscribers because they damage your reputation. So, if [...]

We're back! If you read Volume I of Beginner’s guide to transactional emails, you are ready for Volume II. By now you have a fair idea about the basics and fundamentals of transactional, [...]

Email deliverability continues to be a challenge for most. One out of five commercial emails never reaches the inbox. While more and more emails are being sent and the open rates are going up, [...]

The email needs no introduction in 2017. It’s the most used (dare we say exploited) medium to communicate, engage and retain customers. There are different types of emails (some more effective [...]

It’s here! It’s finally here! It’s the season of Holiday Emails! The season of shopping and sales is finally upon us. And as consumers, people are always willing to click on an extra email, look [...]