In this article, we will be talking about the do's and don't of using emojis in your email marketing campaign. We have seen email campaigns make and break because of the use of emojis in subject [...]
What makes email marketing successful in 2020? President and Founder of Synchronicity Marketing, Karen Talavera talks about the underrated email success metrics that beginner and expert marketers [...]
eCommerce has boomed during the time of COVID, with a lot of new essentials online stores experiencing a surge in the sales volume. As most people have accepted this lifestyle, brick and mortar [...]
BIMI is an upcoming standardization in the email marketing industry. It stands for Brand Indicators for Messaging Identification. In addition to the existing authentication protocols like SPF, [...]
Artificial intelligence (AI) describes many types of smart technologies that mimic human intelligence and automate problem-solving. The use of AI has increased by email marketing platforms to [...]