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Contrary to popular opinion, emails remain one of the top marketing and communication channels in e-commerce. Emails are a simple, inexpensive platform that lets companies communicate directly [...]

Certainly Undeniable! An email has great importance in modern business communication. So, keeping emails under control is very crucial to ensure enriched customer service, better response time, [...]

Email marketing remains a great way to acquire customers but the challenge is how do you get people to sign up for your email newsletter. The number of subscribers is often seen as a benchmark of [...]

Ask anyone ‘What does SMTP mean?’ and the first thing that pops to their mind is ‘Simple Mail Transfer Protocol’. Let’s go beyond the proverbial definition and understand what exactly is SMTP and [...]

Moving onto 2020, Email Deliverability is changing in many manners! One of the new jargon which is recently introduced in Email Arena is - Sunset Policy! But, trust me, it's not just a jargon but [...]

Time and again Email as a channel has fascinated many marketers but doing it in a perfect way have had been a tough nut to crack! Here in this article, we will talk about how and in what [...]

Think of the most powerful, widely used, and results-oriented marketing channels. What comes to your mind? To most, it is either email or social media. While social media marketing works best for [...]

You can get direct access to ‘Unapologetic guide to Superior Email Deliverability’ as a free download. You can access it here and get read it anytime at your convenience. Mailbox providers have [...]

Both Sparkpost and Amazon SES have been a goto Email Service Provider for quite sometime! But with increment in sparkpost price and amazon ses alternatives, many new ESPs are into the picture! [...]