Archives

As a small business owner just getting started, you have so much to think about, and email marketing is just one piece of the seemingly endless puzzle. What information should you include in your [...]

  Making your email marketing strategy effective is both an art and a science. Creating email content that converts is an essential part of both.   According to the 2016 Annual State of [...]

Email subscribers are 3X more likely to share content compared to the leads coming from other channels, a report by QuickSprout revealed. Email marketing is an effective marketing technique that [...]

A Usual Question people have in mind is regarding SMTP Port 25, 465, 587, 2525- Which port should I use? Choosing an SMTP Port can be tricky. The first question that comes to our mind when we are [...]

You’ve heard customers complain about getting spammed left, right, and center with emails that are as irrelevant as they are ruthless from a marketing perspective. But can you really blame [...]

With the requirements under the GDPR for businesses to account for customer and user data protection, this includes the protection of their biometric data. This guide discusses biometric data and [...]

Ask anyone who is in the business of email sending, their primary concern always ends up with the question – “Will my Email Land in Inbox?” And once in their life, every email [...]

Whether you are emailing for business or your job, email tracking is an excellent tool that can give you great insight into an important part of your business. These insights help you with your [...]